We develop your business game
From research in your company - you can now use our business game method developed at the TU Braunschweig for your professional training. We develop your tailor-made business game, including the necessary content.
As a one-day workshop or in-service training – business games are perfect for dealing with complex topics with many influencing factors and dependencies. They make the interrelationships tangible and thus the learning process more effective.
We have many years of experience in research and practice in the engineering sciences. Benefit from our expertise in the implementation of your training offerings in areas such as industry 4.0, energy efficiency in production, recycling, life cycle engineering or innovation management.
Digital and physical - our business games combine the best of both worlds. Hands-on game materials support the learning process, while the simulation software allows for great game depth and complexity. Our software runs on all common platforms and is also available as an app for Android and iOS.
Developing and communicating new ideas
Innovation, transformation and new technologies pose enormous challenges for companies and employees. How can companies and employees be helped to qualify for the new markets and working environments of today and tomorrow? Our approaches Game-based Innovation (GBI) and Game-based Learning (GBL) address precisely these issues.
Game-based Learning enables the effective transfer of complex knowledge and competencies. The scientifically determined success is proven by several years of research. In contrast to conventional learning methods, testing and immersion in the respective context are particularly suitable for learning and developing specialist knowledge and social, system and innovation skills.
The approach of Game-based Innovation takes up the advantages of Game-based Learning and enhances to new areas of application for companies. He continues the approach of Design Thinking and supports the development of Business model innovations and new concepts for companies. This iterative and collaborative design process enables new Business models can be tested and improved directly in business games. The advantage is that over different divisions The focus is on holistic thinking and the joint development of ideas and concepts. In addition to the acquisition of competencies This also increases the acceptance of upcoming changes. This enables companies to implement change processes through innovation. for large numbers of employees at the same time understandable and company-wide assessable, without having to translate into real processes and structures to intervene.
Industrial engineer and mechatronics engineer, many years of experience in business development, marketing and management, extensive experience in innovation, transformation and technology projects
PhD in mechanical engineering, hardware and software development, teaching and learning systems for academic teaching and technical-commercial training, long-time employee at the IWF, TU Braunschweig
PhD in media science and computer science, projects in the field of game-based learning and learning management systems, long-time employee at HBK Braunschweig, Wi2 and IWF, TU Braunschweig